---
title: SIOR Pulse Blog | Pratt Farmer
description: is a marketing consultant and freelance writer, focusing on real estate in the US and Caribbean markets. His specialty is mixed-use, hospitality, retail and commercial projects.
---

<https://sior.com/>

- [Who We Are](https://www.sior.com/whoweare)
- [Chapters](https://www.sior.com/chapter)
- [Partners & Supporters](https://www.sior.com/partners)
- [SIOR Foundation](https://foundation.sior.com/)
- [Contact](https://www.sior.com/contact-us)
- [MySIOR](https://my.sior.com/home)
- [Search](Javascript:void(0);)

- [Find an SIOR](https://sior.com//find-an-sior)
- [Become an SIOR](https://sior.com//become-an-sior/become)
- [Education & Insights](https://sior.com//education-and-insights)
- [Events](https://sior.com//conferences)
- [Transactions & Data](https://sior.com//transactions)
- [Current Members](https://sior.com//current-members)

- [Who We Are](https://www.sior.com/whoweare)
- [Chapters](https://www.sior.com/chapter)
- [Partners & Supporters](https://www.sior.com/partners)
- [SIOR Foundation](https://foundation.sior.com/)
- [Contact](https://www.sior.com/contact-us)
- [MySIOR](https://my.sior.com/home)
- [Search](Javascript:void(0);)

- [Find an SIOR](https://sior.com//find-an-sior)
- [Become an SIOR](https://sior.com//become-an-sior/become)
- [Education & Insights](https://sior.com//education-and-insights)
- [Events](https://sior.com//conferences)
- [Transactions & Data](https://sior.com//transactions)
- [Current Members](https://sior.com//current-members)

# SIOR Pulse Blog

 In This Section

### Education & Insights

- [Overview](https://sior.com/education-and-insights/overview)
- [Education](https://sior.com/education-and-insights/education)
- [Insights](https://sior.com/education-and-insights/insights) 
    - [Latest News](https://sior.com/education-and-insights/insights/latest-news)
    - [SIOR Report](https://www.sior.com/education-and-insights/insights/magazine/sior-report)
    - [SIOR Pulse Blog](https://blog.sior.com/)
    - [Thought Leadership Series](https://sior.com/education-and-insights/insights/thought-leadership-series)
    - [SIOR Weekly Newsletter](https://sior.com/education-and-insights/insights/sior-weekly)
- [Writing Opportunities](https://www.sior.com/education-and-insights/insights/writingopportunities)

### Filter by:

### Filter by:

- [Business Services & Best Practices (196)](https://blog.sior.com/tag/business-services-best-practices)
- [Headquarter Highlights (166)](https://blog.sior.com/tag/headquarter-highlights)
- [Market Trends & Analysis (150)](https://blog.sior.com/tag/market-trends-analysis)
- [Technology & Innovation (111)](https://blog.sior.com/tag/technology)
- [Office (104)](https://blog.sior.com/tag/office)
- [Industrial (75)](https://blog.sior.com/tag/industrial)
- [Management & Ownership (55)](https://blog.sior.com/tag/management-ownership)
- [Societal & Environmental Issues (28)](https://blog.sior.com/tag/societal-environmental-issues)
- [Investments (26)](https://blog.sior.com/tag/investments)
- [Deal Center (22)](https://blog.sior.com/tag/deal-center)
- [Landlord & Tenant Strategies (21)](https://blog.sior.com/tag/landlord-tenant-strategies)
- [Economy & Politics (19)](https://blog.sior.com/tag/economy-politics)
- [Leadership (7)](https://blog.sior.com/tag/leadership)

- [June 2020 (12)](https://blog.sior.com/archive/2020/06)
- [March 2019 (8)](https://blog.sior.com/archive/2019/03)
- [May 2020 (8)](https://blog.sior.com/archive/2020/05)
- [May 2021 (8)](https://blog.sior.com/archive/2021/05)
- [June 2021 (8)](https://blog.sior.com/archive/2021/06)

## Pratt Farmer

![Pratt Farmer](https://blog.sior.com/hubfs/Pratt-Farmer-c.jpg)

is a marketing consultant and freelance writer, focusing on real estate in the US and Caribbean markets. His specialty is mixed-use, hospitality, retail and commercial projects.

### Recent Posts

[![Featured image-1](https://blog.sior.com/hs-fs/hubfs/Featured%20image-1.png?width=350&name=Featured%20image-1.png)](https://blog.sior.com/lessons-from-a-hurricane)

 12/04/2018

## [Lessons from a Hurricane](https://blog.sior.com/lessons-from-a-hurricane)

On October 8, as Hurricane Michael made its way through the Gulf of Mexico towards the Florida panhandle, Northwest Florida real estate developer and\[..\]

[Read](https://blog.sior.com/lessons-from-a-hurricane)

Prev

[1](https://blog.sior.com/author/pratt-farmer/page/1)  /

Next

![subscribe weekly](https://blog.sior.com/hubfs/SIOR_September2019/images/subscribe-mobile-new.38f24a48.png)

## SUBSCRIBE TO SIOR WEEKLY!

**Personalized. Targeted. Relevant.** Using the power of Artificial Intelligence (AI), SIOR Weekly is a customized aggregation of CRE industry news most relevant to you, delivered right to your inbox. The more you read, the more targeted the content is to your personal and professional interests.

 Sign Up Now

![subscribe weekly](https://blog.sior.com/hubfs/SIOR_September2019/images/subscribe-overlay.a04ed6e9.png) ![subscribe](https://blog.sior.com/hubfs/SIOR_September2019/images/subscribe.7cce54e7.jpg) ![subscribe](https://blog.sior.com/hubfs/SIOR_September2019/images/subscribe-mobile.3326f86d.jpg)

[![logo\_with\_name\_blue.205d97bd](https://blog.sior.com/hubfs/SIOR_September2019/images/logo_with_name_blue.205d97bd.svg)](https://sior.com/)

 

- [Who We Are](https://sior.com/who-we-are/about)
- [Chapters](https://sior.com/chapters/chapter)
- [Partners & Supporters](https://sior.com/partners-and-supporters/partners)
- [SIOR Foundation](https://foundation.sior.com)
- [Contact](https://sior.com/contact-us)
- [MySIOR](https://my.sior.com/home)

Back to Top

© Society of Industrial and Office Realtors®, all rights reserved.

[twitter](https://twitter.com/SIORglobal) [facebook](https://www.facebook.com/SIORglobal) [linkedin](https://www.linkedin.com/company/sior/)