---
title: SIOR Pulse Blog | Office (8)
description: Office | SIOR Pulse Blog - stay on the pulse of CRE industry news , trends, and insights. (8)
---

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- [Who We Are](https://www.sior.com/whoweare)
- [Chapters](https://www.sior.com/chapter)
- [Partners & Supporters](https://www.sior.com/partners)
- [SIOR Foundation](https://foundation.sior.com/)
- [Contact](https://www.sior.com/contact-us)
- [MySIOR](https://my.sior.com/home)
- [Search](Javascript:void(0);)

- [Find an SIOR](https://sior.com//find-an-sior)
- [Become an SIOR](https://sior.com//become-an-sior/become)
- [Education & Insights](https://sior.com//education-and-insights)
- [Events](https://sior.com//conferences)
- [Transactions & Data](https://sior.com//transactions)
- [Current Members](https://sior.com//current-members)

# SIOR Pulse Blog

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[![](https://blog.sior.com/hs-fs/hubfs/Imported_Blog_Media/Office-thumbnail.jpg?width=350&name=Office-thumbnail.jpg)](https://blog.sior.com/this-is-why-demand-in-cre-is-back)

 12/15/2016

## [This is Why Demand in CRE is Back](https://blog.sior.com/this-is-why-demand-in-cre-is-back)

More capital investments from foreign investors buying CRE in bulk is spurring the market. This, coupled with low interest rates and increasing\[..\]

[Read](https://blog.sior.com/this-is-why-demand-in-cre-is-back)

[![10.6.16 Importance of SIOR](https://blog.sior.com/hs-fs/hubfs/10.6.16%20Importance%20of%20SIOR.jpg?width=350&name=10.6.16%20Importance%20of%20SIOR.jpg)](https://blog.sior.com/the-importance-of-sior-to-the-little-guy)

 10/06/2016

## [The Importance of SIOR to “The Little Guy”](https://blog.sior.com/the-importance-of-sior-to-the-little-guy)

The Arlington Group was founded in 2010 in the midst of the great recession. Many thought we were crazy to start a brokerage company with office and\[..\]

[Read](https://blog.sior.com/the-importance-of-sior-to-the-little-guy)

[![](https://blog.sior.com/hs-fs/hubfs/Imported_Blog_Media/Q3-Cover-thumbnail.jpg?width=350&name=Q3-Cover-thumbnail.jpg)](https://blog.sior.com/new-fall-issue-of-the-sior-report-now-available)

 09/23/2016

## [New Fall Issue of the SIOR Report Now Available](https://blog.sior.com/new-fall-issue-of-the-sior-report-now-available)

SIOR’s dynamic quarterly magazine addresses the concerns of industrial and office real estate practitioners. Articles by industry experts focus on topics\[..\]

[Read](https://blog.sior.com/new-fall-issue-of-the-sior-report-now-available)

[![](https://blog.sior.com/hs-fs/hubfs/Imported_Blog_Media/Open-Office.jpg?width=350&name=Open-Office.jpg)](https://blog.sior.com/5-ways-to-help-office-clients-rebrand-their-asset)

 09/01/2016

## [5 Ways to Help Office Clients Rebrand Their Asset](https://blog.sior.com/5-ways-to-help-office-clients-rebrand-their-asset)

Millennials, young adults born between 1978 and 1996, are the new target for most marketing campaigns —in all industries. Baby Boomers have retired; no\[..\]

[Read](https://blog.sior.com/5-ways-to-help-office-clients-rebrand-their-asset)

[![8.25.16 7 steps to content](https://blog.sior.com/hs-fs/hubfs/8.25.16%207%20steps%20to%20content.jpg?width=350&name=8.25.16%207%20steps%20to%20content.jpg)](https://blog.sior.com/one-listing-7-steps-to-content-marketing)

 08/25/2016

## [7 Steps to Content Marketing](https://blog.sior.com/one-listing-7-steps-to-content-marketing)

Many office and industrial real estate professionals are notoriously bad at content marketing. Content marketing is the story behind your listing (or the\[..\]

[Read](https://blog.sior.com/one-listing-7-steps-to-content-marketing)

[![](https://blog.sior.com/hs-fs/hubfs/Imported_Blog_Media/CRE-Prospecting-in-the-Digital-Age_Thumbnail.jpg?width=350&name=CRE-Prospecting-in-the-Digital-Age_Thumbnail.jpg)](https://blog.sior.com/cre-prospecting-in-the-digital-age-how-to-land-leads)

 08/17/2016

## [CRE Prospecting in the Digital Age: How to Land Leads](https://blog.sior.com/cre-prospecting-in-the-digital-age-how-to-land-leads)

There are a lot of changes going on in CRE that are inextricably tied to the evolution of technology. The digital age is bringing with it a new culture, a\[..\]

[Read](https://blog.sior.com/cre-prospecting-in-the-digital-age-how-to-land-leads)

[![8.14.16 blending high tech](https://blog.sior.com/hs-fs/hubfs/8.14.16%20blending%20high%20tech.jpg?width=350&name=8.14.16%20blending%20high%20tech.jpg)](https://blog.sior.com/blending-hi-tech-and-hi-touch)

 08/04/2016

## [Blending Hi-tech and Hi-touch](https://blog.sior.com/blending-hi-tech-and-hi-touch)

Don’t Blink! Was it just yesterday we were standing in front of a building, waiting for a broker or client to show up and inspect our space? No cell\[..\]

[Read](https://blog.sior.com/blending-hi-tech-and-hi-touch)

[![7.14.16 working with salesforce](https://blog.sior.com/hs-fs/hubfs/7.14.16%20working%20with%20salesforce.jpg?width=350&name=7.14.16%20working%20with%20salesforce.jpg)](https://blog.sior.com/working-with-salesforce-vts-and-hightower)

 07/14/2016

## [Working with Salesforce, VTS, and Hightower](https://blog.sior.com/working-with-salesforce-vts-and-hightower)

In the beginning of the year, I started using Salesforce and Hightower leasing management platforms. Recently I have uploaded and switched from Hightower\[..\]

[Read](https://blog.sior.com/working-with-salesforce-vts-and-hightower)

[![4.5.16 ethics](https://blog.sior.com/hs-fs/hubfs/4.5.16%20ethics.jpg?width=350&name=4.5.16%20ethics.jpg)](https://blog.sior.com/ethics-in-commercial-real-estate)

 04/05/2016

## [Ethics in Commercial Real Estate](https://blog.sior.com/ethics-in-commercial-real-estate)

Holding a license as a real estate professional carries with it an important duty and responsibility to protect and promote the clients best interest.\[..\]

[Read](https://blog.sior.com/ethics-in-commercial-real-estate)

[![2.25.16 profits-1](https://blog.sior.com/hs-fs/hubfs/2.25.16%20profits-1.jpg?width=350&name=2.25.16%20profits-1.jpg)](https://blog.sior.com/industrial-real-estate-profits)

 02/25/2016

## [Industrial Real Estate Profits](https://blog.sior.com/industrial-real-estate-profits)

The current cycle is being propelled by three major conditions: Space Scarcity, Capital Markets Pressure, and Rent Surge. Market dynamics are still very\[..\]

[Read](https://blog.sior.com/industrial-real-estate-profits)

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